Following the feedback from the second week of this project, I reflected on how to give the color catalog context and include more of the source material in the outcome.
I experimented with the idea of creating individual fish profiles, anthropomorphizing each amphibian and using the names of their corresponding colors as if they were dating profiles.
I took a page out of New York Magazine’s Lookbook, an irreverent compilation of New Yorkers at events around the city. The idea was to inject some humor and lightheartedness in what I felt had become a lifeless project, despite it being about color.
The outcome is as yet to be defined, but this experiment comes closer in spirit to the work I envision this becoming.
